FlutterHabit: DIY lash extensions you apply at home, from $35 a style
FlutterHabit makes lash extensions in light segments that sit under your natural lashes, plus the glue, remover and tools to go with them. Its core styles were $35 when we checked.
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FlutterHabit is an American beauty brand that sells DIY lash extensions: handmade lashes in ultra-light segments that you apply underneath your own lashes at home, rather than paying for a salon set. A husband-and-wife team started it in 2019 as a cheaper, quicker alternative to professional extensions, and it has grown fast since. In 2026 it reported selling close to 20 million pairs, and in July it arrived in more than 500 Sephora stores across the US.
It suits anyone who likes the look of lash extensions but not the salon bills or the regular infill appointments. There are two ways to wear them. The original system uses a separate lash adhesive, which the homepage says gives up to 10 days of wear. The newer Sticktionary pre-glued system, sold under the "Pre-Glued with ProTECHt" name, has the glue already on the band and is listed for up to 5 days of wear. The homepage also mentions a community of more than 46,000 lash lovers sharing looks and application tips, which is handy if you've never tried this before.
What's worth a look
Six from the homepage, all at their listed prices when we checked:
The Sweetheart®Curly, natural-looking lash style.$35View at FlutterHabit
The FlirtBold, curly lash style.$35View at FlutterHabit
Water LilyDoll-eye lashes in a soft black.$35View at FlutterHabit
Midnight LilyA darker, bolder doll-eye lash.$35View at FlutterHabit
Made for This® AdhesiveLash cluster glue for up to 10+ days of wear.$18View at FlutterHabit
Lash Off™ Removal SprayRemoves lashes and makeup.$16View at FlutterHabit
Each core style has a short description that tells you what it looks like. The Sweetheart® is the curly, natural one, and it was $35, the same price as most of the core styles we saw. The Flirt is bolder and curlier, Water Lily is a doll-eye style in a softer black, and Midnight Lily is the darker, bolder doll-eye look. There are plenty more too, from The Bestie, a tapered natural lash, to The Diva, which is spiked and tapered, and brunette versions of several styles for lighter colouring.
If you're going with the original system, you'll need glue: Made for This® Adhesive was $18, and is the lash cluster adhesive the homepage links to its 10-day wear. To take everything off, Lash Off™ Removal Spray was $16 and doubles as a makeup remover. Smaller tools such as a lash curler and an applicator were $10 each.
Good to know before you buy
Most styles come in both the glue-on and the pre-glued version, often with similar names, so check which one you're adding to your basket. The Holiday Edit Vol. 3, a limited set of five festive styles, was also on the homepage at $35. For a first order, the homepage suggests choosing your lash system first and then building a routine around it, and there are bundles that put lashes, glue and tools together.
Current offers
We don't have any FlutterHabit codes listed at the moment. When we checked, the homepage offered free shipping on orders of $75 or more, a points scheme that earns rewards on every order, and a refer-a-friend scheme that gives your friend $10 off their first order. The products we picked were all at full price.
How to save more
- If you wear lashes every week, look at Subscribe & Save: the homepage says subscriptions come with built-in savings, free shipping, free gifts and every 12th order free, and you can skip or cancel any time.
- Combine lashes with glue or remover in one order to get past the $75 free shipping line.
- Check our FlutterHabit page before you buy, as we add new codes when we find them.
Products, prices and offers checked on the store's own website on 7 Nov 2026. Prices and stock can change.
Ad: affiliate links. If you buy through links in this article we may earn a commission, at no cost to you. FlutterHabit didn't pay for this article or check it before we published it. How we make money.
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