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AvidMax: fly reels from $49.99, from ECHO and Redington to Ross

AvidMax is a fly fishing shop selling rods, reels, lines, flies and fly tying gear. Here are six fly reels across every budget, with free shipping over $45.

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Photo: Gavin Van Wagoner on Unsplash
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AvidMax is a specialist fly fishing shop with an online store and a retail store. It stocks rods, reels, lines, leaders and tippet, flies, waders, packs and apparel, and has a big fly tying section with vises, hooks, threads and materials. It even sells dog gear for anglers who bring theirs to the river. Alongside the shop, its Learn & Explore section has river reports, fly tying guides and articles.

It suits fly anglers of every level, from beginners putting together a first outfit to tiers restocking feathers and hooks for the winter.

What's worth a look

We've picked six fly reels across a wide price range. Prices are in US dollars from each product page; where a reel comes in several sizes, the price shown is for the smallest.

If you're on a budget, the ECHO Base Fly Reel at $49.99 has a maintenance-free disc drag and an impact-resistant frame, and fits 2 to 8 weight rods. That makes it an easy pick for a first outfit. The Redington Zero at $109.99 is a super-light click-drag trout reel for 2 to 5 weight rods, with a quick-change spool.

For a wider range of fish, the Lamson Liquid S Series starts at $149.99 and has Lamson's sealed conical drag in a large-arbor body, for 2 to 10 weight rods. The Redington Behemoth, from $159.99, has a big carbon fiber drag and comes in sizes from 4/5 weight trout reels up to 11/12 weight saltwater reels. AvidMax sums it up as "a lot of reel for the money." Traditionalists can look at two click-and-pawl reels with an audible click. The Orvis Battenkill Click, from $179, is machined from aluminum. The Ross Reels Colorado, at $379, is made in Montrose, Colorado, for small streams and light trout rods.

A new reel usually means new line and backing, and AvidMax has both in their own Lines section, split by freshwater, saltwater, switch and spey, tenkara and backing.

Current offers

We don't have an AvidMax code to share right now. The site has a Clearance section split by category, including The Tying Bin for discounted fly tying materials, and a Coupon Help page if a code you've been sent won't apply.

How to save more

  • Standard shipping is free on orders over $45. That covers every reel here, and it's easy to reach on a fly tying order by adding a spool of thread or a pack of hooks.
  • AvidMax has a Low Price Guarantee page. If you find a reel cheaper somewhere else, read the terms and ask before you buy.
  • Join the AvidMax Rewards program before your order so the points start adding up, then check the reel and rod Clearance sections before paying full price.

Products, prices and offers checked on the store's own website on 5 Nov 2026. Prices and stock can change.

Ad: affiliate links. If you buy through links in this article we may earn a commission, at no cost to you. AvidMax didn't pay for this article or check it before we published it. How we make money.

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